Skip to main content

WEEK THREE: POST TWO

Business 1: 
Revolution Roasters 
http://www.revoroasters.com/
Facebook/ Instagram @ revolutionroasters
They are very active on their social media
It seems that they use their Instagram more than Facebook, they post photos of their store, food, and drinks for their followers to see. 
Instagram - 4 hours ago
Facebook - October 20th, 2017
They seem to only be utilizing Instagram, this is a newer business that has really taken off with a younger and "trendy" crowd so I believe that they get a lot more traction on their Instagram than any other social media site. 

Business 2: 
Brandy Melville 
https://www.brandymelvilleusa.com/
Instagram
They are active on Instagram
They don't have any social media linked on their website
@brandymelivilleusa
Instagram- 4 hours ago 
They showcase their clothing brand by having popular models post photos in their clothes. 

Business 3: 
Hydro Flask
https://www.hydroflask.com/
Twitter - 20 hours ago, 
Instagram - 19 hours ago 
Facebook - 19 hours ago
Pinterest 19 hours 
Youtube - 1 month
They are extremely active on social media in all aspects which makes it easy for consumers to stay up to date with products. 

Business 4: 
Spindrift
https://spindriftfresh.com/
Instagram -23 hours ago
Twitter -23 hours ago 
Facebook -23 hours ago 
Pinterest - NA
They have all of their accounts linked so one post will be present on all of their social media. 

Business 5: 
Love Boat Sushi
http://www.loveboatsushi.com/
Twitter - Sept 12th
Instagram- 2 days ago
Of all of the different sites, this business seems to be the least active on social media. 

It is interesting to see the different businesses and how active they are. On one hand, the small local coffee shop is extremely active on social media most likely this is so that people in the area will see their posts and want to come try it out. The big companies seem to vary Hydro Flask is super active on social media and probably a marketing representative that handles all of their posts. Brandy Melville doesn't have their social media linked to their website but has a huge Instagram following and is posing things every day their brand is spread through these posts, word of mouth and the fact that it is trending among the younger generation. Spindrift is a newer brand of sparkling water it targets the health market and is sold at a ton of retailers they do keep up with their social media marketing. Love Boat Sushi which a small scale corporate restaurant seems to not post on social media as often but has a lot of regular clients in the area. 

Comments

Post a Comment

Popular posts from this blog

Week 16

I found that twitter really surprised me with all of the options it offered for marketing and ads and I was also shocked at the prices being so high.  Overall I find that Instagram offers really reasonable advertisement options and a ton of insights. I will definitely implement all of the skills and strategies that we learned about this semester into my marketing strategies for future business endeavors. I think that what platform works best for you really depends on what you're looking for and who your audience is.  It seems to me that the more time a business puts into their marketing efforts and social media the more results they will receive. If you are are not putting any effort into your social media then you won't have the same results as someone who is dedicated to reaching a bigger audience.  Daily goals would be to make sure I am active in at least some way once a day. This could be through following other accounts, liking similar busin...
3 comments
Read more

WEEK TWO

 In my opinion, Instagram seems to be the most geared towards personal use. Most social media platforms started as a way to keep in contact with friends and family but quickly evolved into a way to promote products and new businesses. One of the most groundbreaking social media sites is Facebook. I think that as social media has grown into a business platform that Facebook has stayed current and made their site something that would be great for not just socializing but promoting your company and connecting with interested customers.  One social media platform that is not geared towards business, in my opinion, is Twitter. Twitter seems to be one of the only sites that has not become a major business platform. Instagram seems to work great for both personal and business-related uses. "Influencers" can promote products for companies and make lots of money based off of the number of followers they have. It is not uncommon to see Instagrams with 200k+ followers posting ads ...
3 comments
Read more

WEEK 11

Email Marketing I think that email marketing is a super efficient way of communicating with your customers. With my social media marketing business, I believe that a newsletter would be really interesting for the people on my mailing list. In this newsletter, I could send out updates on some of our "success stories" tips and tricks that my customers can implement into the techniques they are currently using as well as maybe a discounted seminar. All of these things are great but personally, I don't love my email being crowded by the same brands emailing me about promotions what seems like multiple times a week. Keeping that in mind I would set out to have my newsletters go out every other week. Another reason for this is that I can really pack the interesting information into it which will hopefully get my readers excited and looking forward to receiving it.
1 comment
Read more