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WEEK THREE

In this weeks post, we will be talking about communication between businesses and customers. I see both the advantages as well as the disadvantages of communicating online with a business. On one hand, the customer is able to express their opinions about a service or product for others to read but at the same time, I feel like the communication on the business end is less personal. For example Yelp, this is a website where people can post their reviews of different businesses and the owner can respond.

I work in a restaurant and it is a huge corporate company so anytime someone leaves a negative review about their experience they will most likely get an automated response telling them to email the company to discuss it further. It is great for consumers who are looking for honest reviews from peers just like them as opposed to a paid advertisement. Personally, I have never communicated with a business through social media. In most cases, if I have an issue with a service or product I will go to the business in person to sort things out but with the way that online shopping has taken over, I believe that eventually, a good majority of stores will become online.


Social media does seem to make it easier to communicate with a business but in my opinion, it does feel a lot less personal and that seems to be the only major downfall. I would rather go into a small business and get a more personalized experience instead of talking to someone over a computer screen but the majority loves the convenience that comes with this.

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