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WEEK 13 POST 2

There is such an abundance of advertising options that are available to business' that feels a little overwhelming. I personally do not love the in your face covering your screen in ads approach as I personally find this extremely annoying. Even if I am a fan of a brand or product but I am being berated with their ads and promos I will try to avoid it and start to get aggravated. This is why I think that the more subtle and inviting the better. It is extremely helpful that Facebook lets you select and market to such a specific demographic and with this being said I think that my business could benefit from a banner ad with a call to action such as "Take Control of Your Business and Let Us Help You Grow" If my business every created an interactive app I think that an app installation ad would be incredibly beneficial. The ease of use with this sort of call to action is important because by just clicking the ad you get redirected to the download which makes it so easy. Something else that could help my business a lot would be boosting a post that leads to more likes, views, and engagement.

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