Over the semester we learned so much about social media and I really got to see another side to it that I had never really been involved with. I have always used social media as a way to connect purely with friends and family and stay up to date with what is happening in everyone's lives. It was really eye-opening for me to see the business side of social media and what a huge advantage it can be to any business.
My viewpoint on social media has definitely changed. I am currently going to school to earn a degree in marketing. I have always thought of myself as outgoing and have worked sales jobs in the past that really showcased my best qualities. I feel that my major really combines my strong points and I will eventually land in a career that I will love. That being said it was awesome to really get to see the social media marketing world.
Social media marketing is such a huge part of today's society, the online world is really taking over and everyone is jumping on board. My viewpoint has changed in some ways because although I have been aware of the influence and power of social media holds I did not know how to personally take advantage of it. I think that anyone can use social media as a tool to grow their business.
I am walking away from this class with a much deeper understanding of how to take full advantage of the online marketing world. There really are so many tools that can be implemented into any sort of business. I was completely unaware of the huge variety of tools available. It really doesn't matter what business you are in there is absolutely something online that will benefit you. It could be anything from a mailing service like MailChimp, facebook, twitter, google analytics and so much more.
At the moment I don't have a real business that I am trying to grow but down the line, once I have earned my degree I know there are so many things I am looking forward to using. One of the biggest thing that I think can be helpful on any of these platforms is definitely the analytics. If you have the opportunity to get an inside look at your audience and interactions you can definitely change the content you are producing to help increase traffic and help your business flourish.
I am super grateful for this experience and all of the things that I learned over the semester. I am looking forward to using all of these skills to help further my career in the future!
Thank you for a great semester.
That's really cool that you are going into marketing. I think really understanding social media is vital for that now. You are right that the analytics will be a very powerful tool for adjusting content and getting to know what the audience really wants.
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